How Do You Eat An Elephant?

Ron asked me during a recent conversation regarding Personal Mission and Vision Statements, “How does a chicken cross the road?” I blurt out, “ONE STEP AT A TIME!” with a puffed chest of course. Ron says, “Great, how else?” Then the Insight Message hits me, there’s a ton of ways to get that stupid chicken across the road. When running Goal Setting Sessions I always ask, “How do you eat an elephant?” This always meant creating a systematic plan that involved a little bit being done everyday based on a goal date. I realized I may be too rigid here. Then the
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My First Inspired BGE Post

Inspired to be here… Ron asked me to put together my first blog post. I put some serious thought into the request. “Talent is Overrated” has always resonated with me. I really wanted to impress all of you with my ability to draw parallels. I then thought a little deeper. This would have to wait until next week. As I have been diligently researching and preparing for this new venture, I came across some terrific video archives of Ron and his theories. After a second video, I said to myself, this is “Classic Ron”. It is only fitting that my first
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The Business Growth Experience Names New General Partner

AKRON, Ohio; February 15, 2016 – Ron Finklestein adds New General Partner, Todd Shannon, as part of a new growth agenda. Ron Finklestein, The founder of The Business Growth Experience, is growing again.  It was announced today they will be entering into a General Partnership with Todd Shannon effective March 1st.  “Todd and I have really connected over the last few months.  We share many of the same goals and ideals,” noted Finklestein.  “Todd brings almost 30 years of sales and sales management expertise to our firm.  We’re motivated by our newly developed five year plan and executing on those
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Make the Prospecting Work for You!©

  Make the Prospecting Work for You!© Your success is dependent on the choices you make. Where you are today is due to the choices you have made up to this point. How many times have you said, “If I had it to do all over again, I sure would do it differently?” But, would you really? As a sales professional, you may tend to get in a rut at one time or another, and continue doing the same things over and over, regardless of the outcome. You may be so used to making these choices that you don’t even
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Is Quality of Life Important to Sales Productivity and Sales Management?

Is Quality of Life Important to Sales Productivity and Sales Management? As sales people we work hard. In addition to keeping your sales skills sharp and coaching our sales rep (if you are a sales leader or sales manager) it is important look after proper mental health. To look after the proper mental health of your team you need a plan. Typically sales people love recognition. It can be as simple as a monthly contest for the highest margin, most new customers, largest opportunity closed or highest upsell. The rewards do not have to be large but they do have
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What You Should Know About Inbound Marketing

  This article is a guest post by Liz Hersh, founder of Hersh PR and Marketing. As inbound marketing continues to grow in popularity, there are still many questions surrounding this form of marketing and how it works. To add to the confusion, terms like search engine marketing, content marketing and permission marketing are also being mentioned in the conversation.  As with many digital marketing strategies, there are both similarities and differences. Inbound vs. Outbound Marketing Traditional marketing methods are typically referred to as outbound marketing.  Outbound marketing involves reaching consumers through advertisements in mediums such as TV, radio, magazines,
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How to Win at the Games of Sales (Right Sales Skills, Right Sales Tools, Right Sales Leadership)

My latest book has just been published. It is called Ron Finklestein’s Sales Pursuit: How to Really Win at the game of Sales. This books is short. It contains some simply dos and don’ts that will help you win at sales – when you understand the rules. If you are looking to improve your sales skills, this is a great start. If you are looking for some self pace sales training, each article is designed to be a a short lesson. If sales leadership and sales management are important to you there is something for you as well. If you
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How to Create Cash – Attention Employers with 2-100 Employees

As a Business that focuses on increasing sales, sometime we have to address issues that can have a negative impact on a business cash flow. When we free up cash we can use that money in other areas of the business: sales training, sales consulting and other leadership programs to help a company get to the next level. One of the ways to do that is to take a look at the potential positive impact Affordable Care Act (ACA) can have on a business when some little know strategies are implemented. I asked Tom Ziehler of David Rine Insurance to
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Does Online Lead Generation Work?

 I am posting a case study that shows how online lead generation can positively impact your business. It is short yet very powerful story on the impact of a well defined strategy.  EYE Lighting International INBOUND INTERNET MARKETING CASE STUDY   BACKGROUND AND GOALS: DRIVE LED LIGHTING LEADS Owned by a leading Japanese conglomerate, EYE Lighting International, who is at the forefront in the manufacturing and marketing of specialty lighting technologies including commercial and industrial lamps and luminaires set forth to grow sales.  The company offers lighting design professionals and building owners a wealth of knowledge and technology in the
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Taking Ownership of the Consequences

Taking responsibility for Consequences! As a business coach and sales trainer I often hear, “I did everything right.” Yet, he did not get the business. If he did not get the business did he do everything right? I would suggest he did not. There as some exceptions but generally speaking, “If you did everything right you would have gotten the business!” The unintended consequences was one of, “I don’t need to do anything different. It was their fault they did not see value in what I am selling.” This approach does not allow for self-improvement. This is unfortunate because successful
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