The Six Quesitons Your Prospects Want you to Answer Before They Buy From You
Since you are on this page you are probably wondering how we can help you:
• Deliver Convincing Sales Presentations
• Shorten Your Sales Cycle
• Close More Deals
• Create Effective Marketing Strategies
• Boost Revenues & Profits
• Radically Improve Your Ability to Influence Others
Take just a few minutes to better understand our approach so you can better understand how this will work for you.
Deliver Convincing Sales Presentations
Many small business owners do not know how to help a prospect to make a buying decision. They have not been taught how to move the prospect from the “I will talk to you” to the “I will buy from you” phase of the sales process. This is our specialty. Depending on where you are in your business development cycle, this can fairly easy to time consuming and complex.
A well structure sales presentation does several things for your prospect:
- Helps them understand what is being communicated so they can understand your offer and make an intelligent decision.
- Helps them understand why what you are saying is important so they can understand what is in it for them.
- Helps them understand why you are the right choice to solve their problems.
A well structured sales presentation does several things for you:
- Help you stay focused so you do not miss anything. You look really professional and on top of your game.
- Helps you focus on the prospect and listen deeply without worrying about covering everything. You hear what the prospect is really saying so you can respond to their questions and needs.
- Gives you confidence because once you understand what works you do the same thing in the every sales call, networking event or prospect meeting.
- Slows you down so you can be present and not rush things. This allows the prospect to ask questions you may not have considered.
- Shortens the sales process so you can close more deals quicker and make more money. The prospect will know if you are the right choice and this helps eliminate “think it over” and “I will get back to you.”
Shorten Your Sales Cycle
As a business owner, your primary function is to grow sales so you can make payroll, keep the plant running, pay your bills and make a living.
So how do you shorten the sales process? It is not that hard once you understand what your prospect wants from you. They want six questions answered before they buy from you:
1. What do you do?
2. Why are you different?
3. What is in it for me?
4. What do you do better than your competitors?
5. Why should your prospect care?
6. Prove it?
Once those six questions are answered honestly, you eliminate much of the confusion that prevents a prospect from making a decision,
Close More Deals
Once you answer the six questions we discussed above, others will understand why they should buy from you. How do you close more deals? You help the prospect understand why you are the best choice for them. The key is to live in their problem and communicate with them in a way they communicate about their problems. It is not that hard once you understand what your prospect wants from you.
Answering the six questions mentioned above will eliminate the fear, uncertainty and doubt that causes indecision and inaction.
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Create Effective Marketing Strategies
Once the six questions are answered you will understand how to communicate with your prospects by using our proven and proprietary process that has been tested and used with all our clients.
Our strategies help you understand your customers and how they want to be sold. You will know what is important to them and communicate with them in ways they will hear, understand and take action.
Boost Revenues & Profits
You will boost revenues and profits once you answer the six questions. This happens because you know your prospect better than they know themselves. You communicate with them in ways your competitors do not. Since you will close more deals you will increase revenues and profits and in many cases sell them on value and not price.
Radically Improve Your Ability to Influence Others
Because sales and marketing is nothing more than helping others understand how to buy from you, you will use your new skills to radically improve your ability to influence others. We use The Platinum Rule ® as the tool to teach you how to radically improve your ability to influence others to purposeful and inspired action.
How We Do It
In the spirit of transparency we want you to know how we do everything. Everything we will ask you to do is documented in our books. Our methodology is proven and tested to achieve results.
To improve your ability to influence others (sales, management and leadership) please read The Platinum Rule for Small Business Mastery. Many of our marketing strategies and tactics are documented in our book 49 Marketing Secrets (THAT WORK) to Grow Sales. Our success behaviors are documented in our book Nine Principles for Inspired Action: A New & Targeted Perspective. All are available on Amazon.com or follow this link to download an E-book so you can start reading immediately.
